This week, Tyla breaks records, Umlazi’s rising rap star teams up with Rick Ross, K.Keed drops Bite The Bullet, and major brands fuel creativity through music, fashion, and business.
K.KEED UPCOMING ALBUM
K.Keed Drops Highly Anticipated Album “Bite The Bullet”
South African rapper K.Keed unveils Bite The Bullet, a powerful album rooted in resilience and self-confrontation. Following her first single release in late 2024, K.Keed describes the project as a testament to personal growth—choosing to face challenges head-on rather than avoid them. With raw storytelling, introspective themes, and signature lyricism, Bite The Bullet reinforces K.Keed’s rising influence in hip-hop, inspiring listeners to embrace their journeys and overcome adversity.
TYLA 1 BILLION STREAMS
Tyla Makes History as First African Solo Artist to Hit One Billion Spotify Streams
Tyla has become the first African solo artist to surpass one billion streams on Spotify with her 2023 hit Water, the platform confirmed. Released in July 2023, the track peaked at No. 7 on the Billboard Hot 100 and dominated multiple charts, including U.S. Afrobeats. Water also won the inaugural Best African Music Performance Grammy. Spotify Africa’s Phiona Okumu praised Tyla’s achievement as a milestone for African artists. She joins an elite club of African artists to reach this feat, alongside Wizkid, Tems, and Rema, further cementing Afrobeats’ global impact.
USIMAMANE X RICK ROSS COLLAB
Umlazi Rapper Usimamane Announces Deluxe Album Featuring Rick Ross
Umlazi-born rapper has revealed that the deluxe edition of 20th: Days Before Maud drops featuring DANGEROUS II, a high-profile collaboration with Rick Ross. His career continues to soar, with recent milestones including 100K YouTube subscribers and 3 million views on his Uvalo video. Sharing his excitement on Instagram, he wrote, “100K Subs on YouTube. Uvalo Video 3M Views. THANK YOU! DANGEROUS II WITH MY BIG BROTHER @richforever OUT WEDNESDAY 2/19.” The deluxe edition solidifies his growing influence in the hip-hop industry.
MODUPEOLA’S AFRICAN ART PRIZE
Modupeola Fadugba Wins 2025 Norval Sovereign African Art Prize
Nigerian artist Modupeola Fadugba has been awarded the 2025 Norval Sovereign African Art Prize for Portrait of an Artist at Ease. She receives a $35,000 cash prize, a solo exhibition at Norval Foundation, and a residency at Outset Contemporary Art Fund in London. The prize celebrates contemporary African art, with judges selecting Fadugba from 28 finalists. DuduBloom More won the inaugural FAMM Women’s Prize. All finalist works are up for auction via Strauss & Co. until 13 March 2025, supporting both artists and Norval Foundation’s art education initiatives. The exhibition runs at Norval Foundation until 20 April 2025.
BUSINESS OF CREATIVITY WORKSHOP
Elevate Your Creative Enterprise With These Workshops In CPT and Joburg
The one-day Business of Creativity Workshop on March 1st in Cape Town offers creatives the tools to turn their passion into a sustainable business. Participants will gain insights into business strategy, marketing, pricing, tax compliance, and digital tools, while also exploring personal well-being and networking opportunities. Supported by Yoco, V&A Waterfront #ArtistAlliance, and Business and Arts South Africa, the workshop is limited to 60 participants for an intimate learning experience. Attendees will leave with actionable strategies, industry connections, and practical tools to scale their creative businesses within Cape Town’s thriving creative economy.
CONVERSE X NALEDI MODUPI COLLAB
A Wearable Tribute to Johannesburg
Converse South Africa collaborates with visionary artist Naledi Modupi to release a limited-edition T-shirt celebrating the energy and resilience of Johannesburg. More than just apparel, the design is a love letter to the city, capturing its vibrant streets and diverse culture. Naledi’s artwork reflects the deep emotional connection people share with Johannesburg. “This piece celebrates the beauty of human emotion towards my city,” she shares. Available now at Converse stores in Johannesburg and Cape Town, the T-shirt embodies Converse’s commitment to championing self-expression and uplifting the creative community.
FAME Shorts Film Festival Callout
FAME WEEK Africa Now Open for African Stories Submissions
The FAME Shorts Film Festival is now accepting submissions for its 2025 edition, inviting filmmakers from Africa and its diaspora to showcase their stories at Cape Town’s Labia Theatre (4-6 September). As part of FAME Week Africa, the festival highlights diverse African narratives, including cultural heritage, diasporic identity, and socio-political issues. Categories include Best Documentary, Narrative, Animated, Student, and LGBTQ+ Short Film. Submissions close on 25 April 2025 via FilmFreeway. Partnering again with Yes! Definitely, the festival blends film with art through creatively designed bottled water collectibles.
MAHINDRA FUSION FEST RECAP
Mahindra South Africa Celebrates 20 Years with Fusion Fest & Bold Future Plans
Marking two decades in South Africa, Mahindra hosted the Mahindra Fusion Fest, a cultural spectacle blending music, fashion, and art, attended by over 7,000 people. The event celebrated Mahindra’s legacy and future, unveiling the XUV 3XO alongside the ‘Discover the X Line by Thula Sindi’ fashion collection. Honored by Deputy President Paul Mashatile, the milestone event reinforced Mahindra’s commitment to innovation, local talent, and community impact. With over 100,000 customers and a growing local footprint, Mahindra enters its third decade focused on expanding its SUV range and deepening its role in South Africa’s creative and economic landscape.
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