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Strawberry Lips Liqueur Celebrates Fearless Femininity With Bold #ILoveMwah Campaign
Strawberry Lips, the renowned strawberry cream liqueur brand celebrated for its commitment to supporting womxn’s issues such as breast cancer, has launched its latest campaign, #ILoveMwah. This campaign is a powerful ode to independent, goal-oriented, successful, and self-loving womxn who proudly conquer the world while embracing their authentic ‘girly girl’ essence. The #ILoveMwah campaign is…
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Major League DJz Launch Their First Fashion Collao With Menswear Brand boohooMAN
South African music sensations Major League DJz have teamed up with global e-tailer boohooMAN to launch their first-ever fashion collaboration, merging the dynamic worlds of fashion and music. The result is a meticulously designed 54-piece ready-to-wear (RTW) collection that draws inspiration from the twin brothers’ everyday wardrobe and expands on boohooMAN’s renowned streetwear style. The…
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Moonchild Sanelly Leads #MyVoiceIsBeautiful In Support Of The Tears Foundation
Penquin, a leading brand and communication agency in South Africa, is proud to announce the launch of the #MyVoiceIsBeautiful campaign, a significant CSI initiative to raise funds and awareness for the TEARS Foundation. This campaign aims to empower women and break the cycle of silence surrounding domestic violence and sexual abuse. Moonchild Sanelly, known for her…
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HONOR 200 Series And GALXBOY Team Up For Limited Edition Smartphone Accessory
In a one-of-a-kind fusion of cutting-edge technology and bold streetwear fashion, HONOR, a global tech leader, has announced a collaboration with renowned local brand GALXBOY as part of the newly launched HONOR 200 Series. This collaboration is set to redefine style and innovation, capturing the attention of tech enthusiasts and fashionistas alike. HONOR has ambitions…
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Leading African Figures To Present At African Textile Talks 2024 In South Africa
The 2024 edition of the African Textile Talks, presented by Twyg and Imiloa Collective, will gather an impressive lineup of leading figures in the fashion and textile industry in South Africa. This annual event, which examines the intersection of fashion, textiles, and sustainability, will feature prominent speakers such as Nkwo Onwuka, Josephine Musaka, Pamela Kyagera,…
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Adidas Docuseries Chronicles Boipelo Awuah’s Inspiring Journey To The 2024 Olympics
adidas has unveiled a groundbreaking six-part docuseries, “Road to Paris,” offering an intimate glimpse into the lives of six exceptional athletes as they gear up for the 2024 Paris Olympic Games. This compelling series celebrates the athletes’ dedication, resilience, and personal sacrifices on their path to glory. Among the featured athletes is Boipelo Awuah, a…
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How Dulux’s Warm Colour Palette Can Transform Your Home Into A Beautiful Sanctuary
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The YouthX Awards Are Empowering The Next Generation Of South African Entrepreneurs
Nedbank, a steadfast advocate for youth empowerment, proudly announces the opening of entries for the annual YouthX Awards. This flagship program aims to unlock the potential of South African youth through mentorships, cash prizes, and more, celebrating and empowering young entrepreneurs across the country. A Beacon for Transformation The YouthX Awards stand as a beacon…
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Designer Kodai Iwamoto Is The Latest Talent To Collaborate With G-Star Raw’s Art Platform
In 2023, G-Star RAW launched its innovative art platform, The Art of RAW, providing young creatives with a stage to showcase the endless possibilities of denim. By transforming denim waste into unique art objects, the brand has highlighted the synergy between fashion and sustainability. This initiative has seen collaborations with various international design talents, with…
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Limpopo’s Music Scene And The Rise Of Tsa Manyalo Looking Into This Wedding Season
Limpopo, a South African province renowned for its rich cultural tapestry, continues to be a vibrant hub for diverse languages such as Khelobedu, Sepedi, XiTsonga, and Tshivenda. This linguistic diversity is mirrored in its thriving music scene, where traditional sounds are making a substantial impact. This year, the spotlight has shone brightly on the province’s…
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#LAMag’s Phumzile Elevates Her Culinary Craft At MAGGI’s “Cook The Difference” Launch
In the heart of Johannesburg, a culinary revolution is simmering, thanks to MAGGI’s latest initiative, “Cook the Difference.” As South Africa’s beloved noodle brand, celebrated by the Ask Afrika Icon Awards, MAGGI is stirring up excitement in kitchens nationwide with its new campaign, launched on 25 July at an exclusive media luncheon that #LAMag’s Phumzile…
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Africanbank Launches Striking New Clothing Range For Frontline Staff With Khosi Nkosi
Africanbank, a trailblazer in South African banking, has unveiled an extraordinary new clothing range for its frontline staff, designed in collaboration with the renowned fashion brand Khosi Nkosi. This innovative partnership is a testament to Africanbank’s commitment to empowering local talent and celebrating African heritage through fashion. From its daring inception during a challenging period…
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Inside The ORS Olive Oil Masterclass With Artist, Brand Ambassador And MC Thembi Seete
The vibrant and bustling Disoufeng Pub in Soweto was the place to be on Wednesday, 17 July 2024, as it played host to the ORS Olive Oil Master Class. This much-anticipated event brought together the crème de la crème of South Africa’s hair industry experts for ORS Olive Oil’s second regional masterclass session. The event…
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HONOR Launches The HONOR 200 Series With Studio-Level Photography Capabilities
HONOR is once again shaking up the smartphone market with the introduction of the HONOR 200 Series, promising to elevate mobile photography to studio-level standards. The South African smartphone scene is abuzz with the launch of HONOR’s latest Number Series addition: the HONOR 200 Series. This new lineup, featuring the HONOR 200 Lite, HONOR 200,…
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Youtuber & Media Personality Lasizwe Dambuza Models A Locally Made AI Garment
Local designer Neo Serati Mofammere has collaborated with Volvo Car South Africa to create an A/W ‘24 Ready-to-Wear garment for Lasizwe Dambuza using the interior fabric of Volvo’s latest electric car and AI technology in the design process. “Volvo wanted to inspire South Africans to see sustainability and advanced technologies such as AI, as something beautiful, creative, AND beneficial for our planet. I loved…
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Nedbank Launches Collaboration “Now More People Can Premium” With Mantsho
In partnership with renowned fashion designer and founder of Mantsho, Palesa Mokubung, Nedbank launches South Africa’s first-ever fashion collection inspired by a bank account titled ‘Now More People Can Premium’ by Mantsho x Nedbank’s MiGoals Premium. Thanks to Nedbank, ‘Premium’ is no longer reserved for a select few. The exclusive Mantsho collection is created as…
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Experience The Essence Of Africa At The Standard Bank Luju Food & Lifestyle Festival
As the sun rises over the picturesque Kingdom of Eswatini on the 2nd and 3rd of August 2024, a celebration unlike any other will unfold. The 6th edition of the Standard Bank Luju Food & Lifestyle Festival invites you to immerse yourself in a vibrant tapestry of African culture, cuisine, and creativity. At its core,…
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Blok and SJ Artists Bring Vibrant Mural To Transform Sea Point’s Promenade
Blok, a property developer in Cape Town, has long held the belief that true urban living extends beyond one’s front door. Their commitment to creating spaces that inspire, connect, and uplift communities is once again demonstrated through their latest project. In partnership with SJ Artists, Blok has transformed the Sea Point promenade’s ablution blocks into…
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Lady Zamar’s Rainbow Revolution Spotlights Her A Journey Of Renewal And Resilience
Lady Zamar, appears as never seen before – revitalized, rejuvenated, and prepared to embrace the spectrum. Following the debut of her third studio album, Rainbow, Lady Zamar graces the latest issue of PREVIDAR, describing this phase as her most pivotal yet. “I feel like I’m starting anew in my musical journey… it’s like I’m introducing…
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GALXBOY Continues Its Takeover Around South Africa And Has Now Landed In Cape Town
From the heart of Mamelodi to the rest of the globe, GALXBOY is redefining urban fashion by blending affordable pricing, luxurious style, and exceptional quality with streetwear. The brand has been embracing and celebrating diversity, allowing fashion-conscious shoppers to express their identity as smart, ambitious Africans. Founded in 2008, this trailblazing brand set off with…

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