📸: SAFW


After The Runway is bringing Cape Town’s fashion community together following South African Fashion Week. Hosted by Helon Melon, the one-day event will spotlight emerging and established local designers while creating space for industry conversations, media engagement, and public access to collections beyond the traditional runway environment and format.

Key Highlights
- Who: After the Runway curated by Sumendra Chetty and hosted by Helon Melon
- What: A one-day fashion and design community celebration
- When: Saturday,
9 May 2026 - Where: Cape Town, South Africa
- Why: To extend the momentum of fashion week and celebrate local creative talent
- How: Through designer showcases, direct public engagement, media interaction, and community-focused experiences



Cape Town Fashion Designers Unite For After the Runway Community Celebration Event
08 May 2026
Following another season of South African Fashion Week, After the Runway is creating a new platform for Cape Town’s fashion community to continue the conversation beyond traditional runway presentations. The one-day event positions itself as a cultural extension of fashion week, bringing designers, media, industry professionals, and audiences together in a more accessible setting.
Hosted by Helon Melon, who opened this season’s South African Fashion Week programme, the event showcases a diverse group of local designers shaping the city’s evolving fashion identity. Featured participants include SS26 Scouting Menswear competition winner Emelia Dorcas, finalist Victori ZA, Michael Ludwig, Artho Eksteen, and Kate Sara Boutique.
Celebrating Cape Town’s Growing Fashion Influence
Rather than recreating the runway environment, After the Runway focuses on creating closer engagement between designers and audiences. Guests will have the opportunity to experience collections within context while engaging directly with creatives driving South Africa’s contemporary design landscape.
“This moment is about creating visibility and celebrating the incredible creative energy within Cape Town,” said curator Sumendra Chetty. “South African Fashion Week plays such an important role in giving designers a national platform, and this event allows us to continue that conversation within the city.”
A Platform For Designers Beyond Fashion Week
The event arrives during an important moment in the fashion calendar, reflecting growing demand for platforms that support designers beyond formal runway showcases. By opening collections to public and media interaction, After the Runway aims to extend the lifespan of fashion week conversations while reinforcing fashion’s role in culture and community dialogue.
For editors, broadcasters, stylists, and digital platforms, the event also offers a concentrated look at Cape Town’s current design landscape — bringing together emerging talent and established names within a single community-driven space.

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